Success Story: Poool × MEDIASQUAD

Finally, work smarter.

With Poool, Mediasquad has laid a foundation that allows it to grow easily at any time. This has paved the way for the company to operate on a single platform, whether it has three employees or 20.

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15
employees live

A small team that has digitized its daily work.

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60–70%
time savings

Minimizes overhead and saves the equivalent of one full-time employee.

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All-in
platform for our success

From lead generation to financial management—all in one solution.

I'm saving 60–70% of the time I used to spend on my tasks!
MEDIASQUAD GmbHChristoph SitarCEOMEDIASQUAD GmbH
Case Context

A mixed reality agency needs software for its day-to-day operations.

Mediasquad faced the challenge of using a multitude of disparate systems. In addition to the high manual administrative burden, the necessary interfaces (APIs) for automated data exchange were lacking. This resulted in incomplete time tracking, inconsistent controlling, and significant challenges in billing. To professionalize and centralize its internal processes, the company sought a comprehensive solution that met the following criteria:

  • All-in-one software: Covers all core functions without unnecessary complexity or superfluous features.
  • High user acceptance: A clear and intuitive interface that employees enjoy using.
  • Agency-focused: Designed specifically with agencies in mind, so the software adapts to your processes—not the other way around.

With this clear set of requirements, Mediasquad began its search for an all-in-one solution that would cover all its needs from A-Z.

  • Industry
    Industry
    IT Services
  • Team size
    Team size
    15 employees
  • Use Case
    Use Case
    ERP, Accounting, Approvals, Time tracking, Reporting
  • Background
    Background
    Excel lists, Word, and small tools
  • Goal
    Goal
    Laying the groundwork for further growth.
The Challenge

The existing self-management system was a major bottleneck.

The existing software landscape was no longer capable of adequately meeting the needs of a modern IT service provider. There were too many solutions that generated siloed data. Instead of working smarter, we were just working harder—an approach that was unsustainable in the long run.

Our main problem was poor self-management. In 2018, we wanted to take it to the next level in order to grow.
Christoph SitarCEO
MEDIASQUAD GmbH
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Data silos as a source of problems

Individual tools do not constitute modern self-management.

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High costs due to multiple tools

The individual tool prices added up to a significant total.

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Workload on employees

You had to remember what software couldn't do.

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Making cost-effectiveness visible

Project management needed to become more professional.

The Solution

A solution developed by and for agencies. Uncompromisingly good.

Instead of relying on a combination of many different standalone solutions to bring about improvement, Mediasquad opted for an uncompromising approach. The key to success has been, and continues to be, the collaborative partnership with poool since 2018.

  • Everything in one place
    Everything in one place
    From many different options, we arrived at a single solution that covers everything.
  • Focus on Users
    Focus on Users
    Thanks to its agency-focused approach, Poool is the perfect solution for Mediasquad.
  • All your data at your fingertips
    All your data at your fingertips
    Project management and forecasting taken to a whole new level. Right on schedule.
The result

Taking self-management to the next level. 🎉 A job well done.

The implementation of poool has fundamentally transformed Mediasquad’s processes. The result: maximum efficiency across all areas and software that has become indispensable to day-to-day operations.

  • Greater autonomy: Since project resources are available to everyone at all times, the team works much more independently and with greater focus.
  • Relieving the burden on management: Administrative overhead has been drastically reduced—this frees up time for customer acquisition and drives business growth.
  • Cost and process optimization: Tool costs were reduced, while collaboration became more transparent and modern.
  • Mediasquad has thus revolutionized self-management and finally found the all-in-one solution the company had been searching for so long.

  • 60–70% time savings
    60–70% time savings
    Minimizes overhead and saves the equivalent of one full-time employee.
  • Laying the groundwork for scalability
    Laying the groundwork for scalability
    Whether you have 5 or 50 employees, the business is running smoothly.
  • Greater personal responsibility
    Greater personal responsibility
    Let employees do their work instead of micromanaging their tasks.

Join the team of happy ERP users!

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